August 4, 2011 – Online ad revenue outpaced print for the first time in Canada in 2010, reveals a report released on Tuesday by the Interactive Advertising Bureau of Canada. Online ad revenue exceeded $2 billion last year. Geneviève Guay, Director, Carat Interactive, comments this recent finding on Radio-Canada radio’s Classe Économique. Follow the link and tune in to the interview at the 18:10 minute.
